Facebook Ads

Get More From Your Ads

Every day millions of people access Facebook through their phones, computers, and other mobile devices. Facebook is no longer just about connecting with friends, it is about connecting with customers and building a reliable source of traffic and customers.

John started using Facebook ads for his own ecommerce business early in 2009. Working as a Facebook advertising consultant since 2013, John and his team have run Facebook ads for all kinds of verticals, from ecommerce skincare and toys, to local lead gen for home builders and chiropractors.  Our depth of experience and proven success with Facebook ads makes this one of our go to marketing channels. John and his team use cutting edge strategies to deliver incredible results to their clients.

What are the Benefits of Facebook Ads?

1. More Traffic to your site
2. More Sales
3. One of the Most Inexpensive Sources of Traffic
4. Ability to Scale
5. Build Lists of Your Website Traffic without asking them.
6. Target Audiences Similar to these lists
7. Use Video to tell your story and grow raving fans and customers.

More than just Facebook

Did you know that Facebook ads includes so much more than your ad just displaying on Facebook?  Facebook ads also include Instagram, Messenger, and Whatsapp.  Then there is also the Facebook audience network where your ad can be displayed on many different apps and websites.

Facebook Ads for Ecommerce

Facebook is one of the best advertising platforms for ecommerce because it has so much traffic and because of the Facebook pixel’s ability to find people who look like your buyer.  From dynamic product ads to video conversion ads, the Facebook advertising platform has been built with conversion in mind. It allows you take take a buyer through all the marketing stages from awareness to consideration to conversion.

B2B for Facebook Ads and more..

Every business can benefit from Facebook ads.  Ecommerce to B2B lead generations. The first place to start when it comes to Facebook ads is retargeting your warm traffic on Facebook. We see incredible results by starting here.

The next step is how to target cold traffic (or new customers) and get them to become a lead or make a purchase on your website.  The process with this kind of advertising vs say, search advertising on Google, is very different.

One of the keys is using the different types of Facebook ad campaigns in the proper order. Don’t use a conversion objective for cold audiences. Find a way to warm them up first then show them a conversion ad.

What are the different types of Facebook ad Campaigns?

The different types of Facebook ad campaigns or objectives include:

1. Awareness
   1. Brand Awareness
   2. Reach
2. Consideration
   1. Traffic
   2. Engagement
   3. App installs
   4. Video Views
   5. Lead Generation
   6. Messages
3.  Conversion
   1. Conversions
   2. Catalog Sales
   3. Store Traffic

Video is a huge part of our Facebook advertising efforts. We can work with you to develop a promo video and/or edit existing content you have for effective video ad content. 

Don’t miss this amazing opportunity to use Facebook Advertising, it’s time to start getting more from your Facebook business page and website. 

Get your free consultation today by clicking here.